Ecommerce

Fashion

How MUD Jeans convinces people of sustainable fashion

"A trustworthy party that can be trusted and will deliver steady results.” - Check out MUD Jeans' success story to find out how they doubled their sales.

With the objective of doubling the growth of MUD Jeans, they started looking for a partner in digital advertising. ​​ ”We wanted to grow more professionally in the field of online advertising. We already did advertising for this, but with a one-burner. We were looking for a team and did not want to depend on one person.”

How MUD Jeans convinces people through digital advertising that sustainable fashion is equally fashionable and of high quality

About MUD Jeans | THEIR STORY

MUD Jeans is the first circular jeans brand in the world. The mission of MUD Jeans is to change the polluting fashion industry with fair factories and circular production. Cotton is produced without pesticides, for example, and MUD Jeans are recycled after use. Making 1 pair of jeans normally takes about 7,000 liters of water, while 2 billion pairs of jeans are sold worldwide every year! MUD Jeans manages to reduce the use of water by 94%. That makes those jeans extra comfortable!

Objective | THEIR CHALLENGE

When we asked MUD Jeans about the biggest challenge in digital advertising, they said: “Convincing people that sustainable fashion is equally fashionable and high quality.”

Strategy & Approach | THEIR SOLUTION

Collaborating with The Next Ad we found a lot of expertise in the team across different channels. Sharing best practices to brainstorm new ad concepts and running successful campaigns.

What strongly characterizes the collaboration with The Next Ad for us “is the fact that the team knows exactly what is going on. The team knows how to interpret all those numbers regarding CTR, conversions, etc. And also has a thorough understanding of how the entire funnel should be built up and how the channels reinforce each other.”

"A trustworthy party that can be trusted and will deliver steady results.” - Danique Gunning

Channels used

Facebook

Google Search

YouTube

Instagram

Google Display

Google Shopping

Pinterest

Ecommerce

Fashion

How MUD Jeans convinces people of sustainable fashion

"A trustworthy party that can be trusted and will deliver steady results.” - Check out MUD Jeans' success story to find out how they doubled their sales.

With the objective of doubling the growth of MUD Jeans, they started looking for a partner in digital advertising. ​​ ”We wanted to grow more professionally in the field of online advertising. We already did advertising for this, but with a one-burner. We were looking for a team and did not want to depend on one person.”

How MUD Jeans convinces people through digital advertising that sustainable fashion is equally fashionable and of high quality

About MUD Jeans | THEIR STORY

MUD Jeans is the first circular jeans brand in the world. The mission of MUD Jeans is to change the polluting fashion industry with fair factories and circular production. Cotton is produced without pesticides, for example, and MUD Jeans are recycled after use. Making 1 pair of jeans normally takes about 7,000 liters of water, while 2 billion pairs of jeans are sold worldwide every year! MUD Jeans manages to reduce the use of water by 94%. That makes those jeans extra comfortable!

Objective | THEIR CHALLENGE

When we asked MUD Jeans about the biggest challenge in digital advertising, they said: “Convincing people that sustainable fashion is equally fashionable and high quality.”

Strategy & Approach | THEIR SOLUTION

Collaborating with The Next Ad we found a lot of expertise in the team across different channels. Sharing best practices to brainstorm new ad concepts and running successful campaigns.

What strongly characterizes the collaboration with The Next Ad for us “is the fact that the team knows exactly what is going on. The team knows how to interpret all those numbers regarding CTR, conversions, etc. And also has a thorough understanding of how the entire funnel should be built up and how the channels reinforce each other.”

"A trustworthy party that can be trusted and will deliver steady results.” - Danique Gunning

Channels used

Facebook

Google Search

YouTube

Instagram

Google Display

Google Shopping

Pinterest

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